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FintechFull-StackWeb DevelopmentAnalyticsAutomation

Website, Sales Analysis & Automation

Complete digital presence overhaul with integrated analytics and automation stack.

Client
Bharat Fintech
Industry
Fintech
Duration
7 Weeks
Year
2025
The Challenge

A site that wasn't converting and a team tracking everything manually.

Bharat Fintech needed a complete digital presence overhaul — their existing site wasn't converting, they had no visibility into which channels were actually driving quality leads, and their sales team was manually tracking every follow-up in spreadsheets.

Our Workflow

How we got there.

01Week 1
Audit & Strategy

Audited the existing site's conversion funnel, reviewed current lead sources, and identified where automation could immediately reduce manual sales ops work.

02Week 1–3
Website Redesign & Rebuild

Rebuilt the website with conversion-optimised landing pages, clearer product messaging, and faster load times, integrated directly with their CRM for lead capture.

03Week 3–4
Analytics Stack Integration

Connected GA4, ad platforms, and CRM data into one integrated analytics view so the team could see which channels drove actual signed customers, not just clicks.

04Week 4–6
Sales & Marketing Automation

Automated lead scoring, follow-up sequences, and internal handoff workflows between marketing and sales — eliminating manual spreadsheet tracking.

05Week 6–7
Testing & Rollout

Ran the new stack in parallel with the old process for one week to validate accuracy before fully cutting over.

Tech Stack

Tools we shipped with.

ReactHubSpot CRMZapier / MakeGA4Google Ads APIMeta Ads API
The Outcome

Results delivered.

Unified
View of marketing spend vs. actual conversions
Zero
Manual sales tracking — fully automated
Rebuilt
Digital presence optimised for lead conversion
Faster
Lead response time through automated routing

"Their work on our digital infrastructure gave us the foundation to scale. Reliable, clean and exactly on brief."

DV
Deepak Verma
Founder, Bharat Fintech

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